portfolio

Digital marketing and growth strategist

Trilingual growth strategist building GTM, GEO/AEO, and market-expansion systems across the US, Japan, and Korea.

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about

I'm Kayoko Shimomura, a trilingual marketing strategist who builds growth systems at the intersection of content strategy and AI-driven search.

I've led market entry into Korea, rebuilt a study-abroad program's brand to grow enrollment 2.6x, and built the citation-monitoring infrastructure behind a 44x search ranking gain. I work across strategy, data, and design, equally comfortable in a GTM planning doc, a Figma file, or a SQL query.

Open to roles where I can stretch beyond my current experience, at the frontier where cultural insight, human judgment, and AI capability intersect.

Growth GTM GEO / AEO APAC market entry
work

AI search & GEO/AEO strategy

Citation-monitoring system built from scratch, behind a top-3 search overhaul

44x
ranking gain

Market expansion

Korea and Philippines program growth through rebrand and localization

2.6x
PH enrollment, FY

Systems & dashboards

Live SEO dashboard in Streamlit, connecting GA4, GSC, and Sheets API

weekly
automated refresh